Logo and Community Outreach Program

La Jolla Termite & Pest Control is a family-owned business serving San Diego for over 23 years;  they tasked us with refreshing their logo and creating a community outreach program. We updated the logo, giving “Termy” a makeover and softening the visual approach by adding
some context with a house and wood.We designed a community outreach program, in which a percentage of La Jolla Pest Control’s sales (during a specific timeframe) would be donated to two prominent local charitiesthat were important to La Jolla Pest Control. Customers were able to select which charity they preferred for their donation. We publicized the campaign in local newspapers, magazines, on social media, and promoted with car magnets on all La Jolla Termite & Pest Control Vehicles. Our efforts increased customer loyalty and enhanced the image of La Jolla Pest Control in the general community.